Study | 5.23.22
The Secrets Behind Avocado Ads in Weekly Circulars
Temperatures are up, pools are beginning to open for the season, and customers are breaking out their shorts and sandals again. No doubt about it – summertime is officially here. As things heat up, more consumers are looking to include fresh avocados in their seasonal meal-prep, but what are retailers doing in response to this demand surge, and why?
Since 2018, we found approximately 20,000 store flyers that promoted avocadoes on any page of their weekly circular. What we found may surprise you!
